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cjignesh · 10-22-2008, 07:57 PM

MUMBAI: Sun Direct, which has already mopped up 1.7 million subscribers, today launched its direct-to-home (DTH) service in Delhi and the national capital region.

The Sun Group company is targeting three million subscribers by the end of this fiscal. "Almost 99 per cent of our subscriber base is from the South. In September, we launched our service in Gujarat, Rajasthan, Himachal Pradesh, Punjab and Haryana," says Sun Direct chief operating officer Tony D'Silva.

Sun Direct will be launching in other parts of the country by the end of next month but Mumbai will happen later, D'Silva adds.

Sun's DTH is available at an introductory price of Rs 999 for 10 months of subscription and an installation charge of Rs 1000. The set-top box (STB) and dish is offered free.

Sun Direct offers 130 channels and has the capacity to pack in 155 channels from the seven Ku-band transponders it has on Insat 4B.

"We are able to garner so many subscribers in such a short span of time because of the price proposition we offer," says D'Silva.

Sun Direct is a 80:20 joint venture between the Maran family and Malysia-based Astro Group.

Source:
http://www.indiantelevision.com/headline...oct222.php

sivakumar_1979 · 10-22-2008, 08:25 PM

(10-22-2008 07:57 PM)cjignesh Wrote: MUMBAI: Sun Direct, which has already mopped up 1.7 million subscribers, today launched its direct-to-home (DTH) service in Delhi and the national capital region.

The Sun Group company is targeting three million subscribers by the end of this fiscal. "Almost 99 per cent of our subscriber base is from the South. In September, we launched our service in Gujarat, Rajasthan, Himachal Pradesh, Punjab and Haryana," says Sun Direct chief operating officer Tony D'Silva.

Sun Direct will be launching in other parts of the country by the end of next month but Mumbai will happen later, D'Silva adds.

Sun's DTH is available at an introductory price of Rs 999 for 10 months of subscription and an installation charge of Rs 1000. The set-top box (STB) and dish is offered free.

Sun Direct offers 130 channels and has the capacity to pack in 155 channels from the seven Ku-band transponders it has on Insat 4B.

"We are able to garner so many subscribers in such a short span of time because of the price proposition we offer," says D'Silva.

Sun Direct is a 80:20 joint venture between the Maran family and Malysia-based Astro Group.

Source:
http://www.indiantelevision.com/headline...oct222.php

Just now I saw the add in CNN-IBN
"Sun direct is now available in Delhi"
Book immediately to .........."

ANANT GUPTA · (This post was last modified: 10-23-2008 08:21 AM by ANANT GUPTA.)

Go to epaper.hindustantimes.com. Go to page 5 dated 23/10/2008. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).
Go to epaper.timesofindia.com. Go to page 32 dated 23/10/2008. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).
Go to NAVBHARAT TIMES newspaper in Hindi dated 23/10/2008. Go to page 18. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).

kaybee · 10-23-2008, 10:47 AM

As per news article Sundirect is Launched in Rajasthan also in september BUT it is not launched in Rajasthan till date and the same is expected to be launched in either first or second week of November.

***ajuravi*** · 10-23-2008, 12:04 PM

I think it will be very difficult for sun direct to succeed in north but i think some tamil customers might go for it............. Occasion14

srinivasa · 10-23-2008, 12:11 PM

hello

bhavan · 10-23-2008, 02:37 PM

(10-23-2008 12:11 PM)srinivasa Wrote: hello

hello

ANANT GUPTA · 10-24-2008, 08:15 AM

Go to epaper.hindustandainik.com. Go to page 5 dated 24/10/2008. Choose Hindustan Delhi. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).

Shibu_john1 · 10-24-2008, 09:29 PM

When SunDTH says that in Mumbai it will be launched later, it means will Sundirect not come in maharashtra before Christmas

ANANT GUPTA · (This post was last modified: 10-25-2008 08:33 AM by ANANT GUPTA.)

Go to epaper.hindustantimes.com. Go to page 5 dated 25/10/2008. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).
Go to epaper.timesofindia.com. Go to page 32 dated 25/10/2008. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).
Go to NAVBHARAT TIMES newspaper in Hindi dated 25/10/2008. Go to page 20. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).
Go to http://www.mailtoday.in. Go to page 1 & 2 dated 25/10/2008. An advertisement has been published regarding the launch of SUN DIRECT DTH in NCR Region (DELHI, GURGAON & FARIBADAB in HARAYANA, GHAZIABAD & NOIDA in UTTARPRADESH).

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